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Licensing Expo 2027: Dates, Venue, Registration & Exhibitor Guide

This page is maintained by QPMN, a print-on-demand manufacturer of custom trading cards and randomized booster packs. Below: the confirmed event facts, what to plan for, and how IP owners attending the show can claim a free custom booster pack sample printed with their own artwork.

Booster Pack Sample for selected customers

Licensing Expo 2027 at a glance

Event nameLicensing Expo 2027
DatesTuesday 25 May – Thursday 27 May 2027 (3 days)
VenueMandalay Bay Convention Center, 3950 S Las Vegas Blvd, Las Vegas, NV 89119, USA
OrganiserGlobal Licensing Group, part of Informa Markets
Official websitelicensingexpo.com
ScaleApprox. 4,000+ brands, 300+ exhibitors, 16,000+ attendees from 70+ countries
Who can attendTrade only — licensing professionals aged 18+. Not open to the public.
Main categoriesEntertainment & character, sports, art & design, corporate brands, fashion, publishing, gaming, food & beverage
Co-locatedLicensing University sessions and the Licensing International Excellence Awards week
Nearest airportHarry Reid International Airport (LAS) — about 10 minutes by car
QPMN presenceFree custom booster pack samples for IP owners and licensing agencies attending the show
Dates and venue confirmed by the organiser. Always verify registration deadlines on the official Licensing Expo site before booking travel.

What happens at Licensing Expo 2027

Brand licensing deals

Studios, sports leagues, publishers and corporate brands meet manufacturers and retailers to sign new licence agreements for the 2028–2029 product cycle.

Licensing University

Free sessions on contract terms, royalty rates, retail trends and building a licensing programme from scratch.

Matchmaking & showcases

Pre-booked meetings, the Character & Brand pavilions, and country pavilions from Korea, Japan, China, the UK and more.

Planning your visit

Exhibiting at sports licensing events too? See our guide to the Sports Licensing & Tailgate Show 2027.

Registration

Visitor registration typically opens roughly six months ahead, with a free early-bird window for qualified trade visitors and a paid on-site rate later. Exhibitor space is usually sold from the previous edition onwards.

Hotels

Mandalay Bay, Delano and Luxor are connected to the convention centre by walkway or tram; the official housing block usually beats walk-up Strip rates in late May.

Getting there

Harry Reid International Airport is roughly 10 minutes away. The Mandalay Bay tram links to Excalibur, and the venue is at the south end of the Strip.

What to bring

Physical samples still close deals. Bring a small run of finished product — for card and collectible categories, a printed, sealed booster pack is the single strongest leave-behind.

Turn your licensed IP into collectible booster packs

QPMN is a print-on-demand manufacturer for custom trading cards, randomized booster packs, puzzles and collectibles. If you are exhibiting at or attending Licensing Expo 2027, you can walk into meetings holding a finished, sealed pack of your own IP instead of a slide deck.

Extreme close-up of gloved hands pulling a premium custom holographic soccer trading card from a torn silver foil booster pack wrapper, highlighting the authentic pack-ripping collector experience and ISO-certified color print quality of QPMN custom collectibles.

True card randomization

Set your own pull rates for commons, rares and chase cards. Randomization happens at print, not by hand.

No minimum order

Print one pack or one hundred thousand. Ideal for testing a licence before committing to tooling.

Premium finishes

Holographic, foil, textured and matte stocks — the finishes licensors expect to see on shelf.

White-label fulfilment

Ships worldwide under your brand. No QPMN branding on the product or the parcel.

Store integrations

Connects to Shopify, WooCommerce, Etsy and Squarespace, or plug straight into our API.

FlexiBulk pricing

Bulk-tier unit costs without holding bulk inventory — margins that work for a licensed product line.

How It Works — From Design to Delivery

Creating booster packs with QPMN takes minutes, not months. No factory negotiations, no inventory, no guesswork.

Upload Your Card Designs

Group cards by rarity tiers — Common, Uncommon, Rare, Ultra-Rare. Support for full-color, holographic, and white ink finishes.
Step 01

Set Custom Drop Rates

Define exactly how many of each rarity appear in every booster pack. Our visual dashboard requires zero coding.
Step 02

Sell or Order

Place a direct order (even just 1 pack), or connect your Shopify/Etsy/WooCommerce store for automated drop-shipping.
Step 03

We Print, Randomize & Ship

QPMN prints each pack with unique card combinations, packs under your white-label branding, and ships globally.
Step 04

Why Visit QPMN at Licensing Expo Vegas 2027?

Whether you're an IP owner, licensing agency, or marketing team, our booth is your first step toward launching collectible card products for your brand.

Get a Free Custom Sample Pack

Submit your own artwork and receive a professionally printed booster pack sample — completely free. See QPMN's quality before you commit.

1-on-1 Licensing Consultation

Speak directly with our IP licensing specialists about turning your characters, athletes, or franchises into revenue-generating collectible card lines.

Exclusive Expo Pricing

Licensing Expo 2027 attendees unlock special bulk pricing and priority onboarding — available only during the event.

Built for Every Corner of the Licensing Industry

From Hollywood studios to indie game creators, QPMN serves any business that wants to turn branded content into physical collectible card products.

IP Owners & Licensing Agencies

Turn characters into instant revenue streams. Launch official trading card lines without $50k+ upfront risk.

Brand Managers & Marketing Teams

Viral promo packs for movie releases, collaborations, or fan events – ready in days.

TCG Creators

Test full sets with real randomization before scaling. Trusted by 1,300+ creators.

Frequently asked questions

Licensing Expo 2027 takes place on 25–27 May 2027 (Tuesday to Thursday).

At the Mandalay Bay Convention Center, 3950 S Las Vegas Blvd, Las Vegas, Nevada 89119, USA.

Licensing Expo is a trade-only event. Qualified industry visitors can register free during the early-bird window; late and on-site registration carries a fee. Confirm current pricing on the official Licensing Expo website.

Roughly 4,000+ brands and 300+ exhibitors across entertainment, character, sports, art, corporate, fashion and lifestyle licensing, plus manufacturers and licensing agencies.

Yes. QPMN prints and fulfils fully randomized custom booster packs and trading cards with no minimum order quantity, including holographic finishes and global white-label shipping. Licensing Expo 2027 attendees can request a free custom sample pack.

No. Licensing Expo is a business-to-business trade show open only to registered industry professionals aged 18 and over.

Claim your free custom booster pack sample

Free for IP owners, licensing agencies and brand teams attending Licensing Expo 2027. We print a real sample pack with your artwork at no cost.

Sources & last verified

Page last verified: 14 August 2026 · Maintained by the QPMN team. Spotted an error? Tell us and we will correct it.

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The parent company behind QP Market Network operates as part of Product Innovator Limited, a member of Q P Group Holdings Limited (HKEX: 1412).

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